Weâ€™re thrilled to announce Eat Local, Give Global, our first campaign with Bill the Butcher, a Seattle-based chain of neighborhood butcher shops that sell grass fed, and natural meats. The company works directly with local ranchers and farmers, who follow sustainable and organic practices, to deliver the highest quality meat that is healthiest for consumers while being good for the environment.
Bill the Butcher believes in supporting sustainable farming practices and working with local farmers and ranchers who raise beef, pork and poultry without hormones, steroids and genetically modified feed.
To celebrate this commitment to supporting local, sustainable, farmers and food, they are launching a campaign to bring this belief to another part of the world. Starting today, Bill the Butcher is launching Eat Local, Give Global, a fundraising campaign on Jolkona to support women farmers in Sudan.
The Great Meat Race
Bill the Butcher is raising money for this campaign in a number of ways:
- Bill the Butcher will be donating 10% of sales from every shop on Thursday and Friday from this week through the end of 2011.
- Customers can also donate (learn how below).
And whatâ€™s a giving campaign without a little competition?
All six Bill the Butcher locations will be competing to raise the most money for this campaign and to get the most number of donors. So get giving!
How to contribute to the campaign
Help your local butcher shop win The Great Meat Race by donating to the campaign:
- Donate at the shop — Customers can add $1, $5, or $10 to any purchase they make in any of the Bill the Butcher shops.
- Donate online — If you canâ€™t make it to your local Bill the Butcher shop, you can support this campaign by donating directly to the campaign itself.
After you make your donation online, youâ€™ll see 6 icons for each Bill the Butcher location. While still logged into your Jolkona account, choose your location and join that shopâ€™s giving community. Once you join the shop, this is how weâ€™ll help track which shop is leading in the Great Meat Race! Easy!
Let the Great Meat Race begin!
Weâ€™re very excited to partner with Bill the Butcher on our first campaign with a retail-based corporate partner. Last week we traveled to all of the stores to interview the head butchers for our â€œMeat the Butcherâ€ blog series thatâ€™s starting this week. It was wonderful to meet their team, see their shops, and learn how Bill the Butcher is dedicated to supporting the growth and economic vitality of small local farmers and ranchers by changing how we get our meat from the farm to our dinner tables.
Not to mention their meat is delicious and canâ€™t be beat!
You can support the Eat Local, Give Global campaign, follow our progress, and our total impact on the campaign page as well as on Facebook (by Liking Jolkona and Bill the Butcher) and on Twitter (@Jolkona, @theonlymeat, #BtBEatLocal).